FCC AI Political Ad Disclosure Rulemaking, Docket 24-211
FCC 24-74, MB Docket No. 24-211
A published draft that has not reached a legislature, dated , as of .
An AI transparency rule binding private bodies.
- Criminal exposure
- No
- Obligation class
- Disclosure, Content labelling
- Audit expectation
- none
- Setting the rule reaches
- Elections
Where it has got to
The text described here is Notice of Proposed Rulemaking, FCC 24-74, 89 FR 63381. That print is FCC 24-74, published .
Locally, this stage is Notice of Proposed Rulemaking.
The stage above is recorded at www.federalregister.gov.
A rulemaking rather than a bill: the proposed rule text was published for comment and has not been adopted. The Commission has published no later order or notice in MB Docket No. 24-211, and the docket is not among the proceedings the Commission terminated as dormant in December 2025 (DA 25-1002).
What it requires
- Proposed and never adopted as a final rule, so this is a docket to watch rather than a duty to meet
- As proposed it would require on-air and written disclosure of AI-generated content in radio and television political advertising, for entities that already have public-file obligations
These lines are LexLint's reading of the law's text.
In the frameworks
- NIST AI RMF
- MEASURE 2.8Risks associated with transparency and accountability – as identified in the MAP function – are examined and documented.
- NIST AI 600-1
- GAI-RISK-07Human-AI Configuration
- GAI-RISK-08Information Integrity
- OWASP Agentic Top 10
- ASI09Human-Agent Trust Exploitation
- MIT mitigations Draft
- FINOS AIGF
- AIR-DET-021Agent Decision Audit and Explainability
- ETSI EN 304 223
Our reading of where this law's duties sit in each framework. It never says that running a control meets the law. How we read a framework against the law
Identifiers refer to ETSI EN 304 223 V2.1.1 (2025-12), © ETSI 2025, all rights reserved. ETSI owns the standard; no ETSI text (titles or sentences) is reproduced here. The standard is free to download from ETSI.
Who enforces it
Settledness
- As of
- Open questions
- Does "generated using computational technology or other machine-based system" in the proposed definition of AI-generated content reach an image that a person edited with ordinary software and that no AI model produced?
- When does an image, audio, or video depict "an event, circumstance, or situation" for the purpose of the proposed definition of AI-generated content?
What it makes you log
Who may demand the log
Public
What the log must hold
Disclosure shown
Logging duty
The notice of proposed rulemaking would require a broadcaster, and a cable operator, direct broadcast satellite provider or satellite radio licensee engaged in origination programming, to place in its online political file a notice that a political ad contains AI-generated content, when its written inquiry to the ad buyer finds that it does. The political file is the public record that stations and cable operators already keep of requests for political time, and the Commission's own regulatory flexibility analysis calls the proposal a recordkeeping obligation. The proposal states no retention period of its own. It is a proposal that has not been adopted, so it binds nobody.
- Kind
- Explicit
- As of
- Provision
- Proposed 47 CFR 73.1943(d), with 76.1701(d), 25.701(d)(4) and 25.702(b)(4)
- Trigger
- content_generation
Why the legislator wanted it
The Commission's own statement of what the on-air and political file disclosures are for, in the notice of proposed rulemaking.
- As of
- Quote
- Rather, we are simply seeking to ensure that listeners and viewers are informed when political ads include such content so that the public can evaluate such ads for themselves.
- Source link
- https://docs.fcc.gov/public/attachments/FCC-24-74A1.pdf
- Source kind
- Regulator guidance
- Purpose
- provenance_and_authenticity
What this law does
As proposed and never adopted as a final rule, would require on-air and written disclosure of AI-generated content in radio and television political advertisements by entities with existing public-file obligations.
The Notice of Proposed Rulemaking was adopted on a 3-2 party-line vote with the now-Chairman dissenting; whether the current, differently constituted Commission has formally terminated or continued the docket is not confirmed, so its procedural status remains open and it is treated here as stalled but not confirmed dead.
When LexLint raises it
When your app profile says your app generates audio with AI or generates video with AI.
Back to the example · Lint your app
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