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Law / Croatia

Act Implementing the European Media Freedom Act, Article 23, Labelling of AI-Generated Content

Zakon o provedbi Uredbe (EU) 2024/1083 o uspostavi zajedničkog okvira za medijske usluge na unutarnjem tržištu i izmjeni Direktive… 2010/13/EU (Europski akt o slobodi medija), čl. 23

In force since .

An AI transparency rule binding public and private bodies.

Obligation class
Content labelling

As of .

What it requires

  • If you are a media service provider, a provider of an electronic publication or a video-sharing platform, label content you publish that has been generated in any way by artificial intelligence (Article 23).

If you get it wrong

Penalty structure

Article 24(1), point 5 fines a legal person that publishes AI-generated content without labelling it between EUR 13,270 and EUR 132,720. Article 24(2) sets EUR 1,320 to EUR 6,630 for the responsible person in the legal person, and Article 24(3) sets EUR 2,650 to EUR 13,270 for a sole trader or other self-employed person.

Rule
Fixed only
As of
Currency
EUR
Fixed cap
132,720

Who enforces it

Enforcement body

The Agency for Media (Agencija za medije) is the competent authority under Article 3 of the Act.

What it makes you log

Logging duty

Article 23 requires the label and states no duty to keep logs or records.

Kind
None
As of

What this law does

Drafted with AI

Drafted with AI from the cited sources under the direction of UnGovr staff. UnGovr holds editorial responsibility for this page. How this site is made

Research summary

Legal information, not legal advice. This is LexLint's own research summary of a public legal source, and it creates no attorney-client relationship. For decisions that matter, consult qualified counsel in the relevant jurisdiction. About LexLint

Article 23 of the Act implementing Regulation (EU) 2024/1083 requires media service providers, providers of electronic publications and video-sharing platforms to label content they publish that has been generated in any way by artificial intelligence. Article 3 makes the Agency for Media (Agencija za medije) the competent authority under the Act. Article 24(1) fines a legal person that publishes AI-generated content without labelling it between EUR 13,270 and EUR 132,720.

Article 24(2) fines the responsible person in the legal person between EUR 1,320 and EUR 6,630. Article 24(3) fines a sole trader or other self-employed person between EUR 2,650 and EUR 13,270. Article 33 provides that the Act takes effect on the eighth day after its publication in Narodne novine. The Act was published in Narodne novine 27/2026 on , so it took effect on .

When LexLint raises it

When your app profile says your app generates content with AI or operates a social platform.

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