Generates content with AI, in Brazil

Resolução TSE nº 23.610/2019, art. 9º-B (redação dada pela Resolução TSE nº 23.732, de 27 de fevereiro de 2024) · Read the law's page

• Disclose, explicitly, prominently, and accessibly, when electoral advertising uses synthetic content generated by AI or equivalent technology to create, replace, omit, merge, alter the speed of, or overlay images or sounds, and name the technology used.
• Place that disclosure at the start of an audio piece, or as a watermark label with audio description on a static image, or in both forms for a video or combined audio-video piece.
• This duty does not reach ordinary image- or sound-quality adjustments, graphic identity elements, or customary campaign marketing techniques such as composite photos.
• Do not publish, republish or pay to boost new synthetic content produced or altered by AI or equivalent technology that uses the image, voice or statement of a candidate or a public figure, even where labeled, from 72 hours before to 24 hours after the end of the election.
• Provide, where an internet application provider offers paid boosting of political-electoral content, a specific field in which the advertiser declares the use of AI or equivalent technology.

Resolução TSE nº 23.610/2019, art. 9º-C (redação dada pela Resolução TSE nº 23.732, de 27 de fevereiro de 2024) · Read the law's page

• Do not use fabricated or manipulated content in electoral advertising to spread notoriously untrue or gravely decontextualized facts capable of harming the balance of the election or the integrity of the electoral process.
• Do not generate or digitally manipulate synthetic audio, video, or combined audio-video content to create, replace, or alter a living, deceased, or fictitious person's image or voice, even with that person's authorization, to harm or benefit a candidacy.

Lei No. 15.123, de 24 de abril de 2025 (amending Art. 147-B of the Brazilian Penal Code)

• Do not use artificial intelligence or other technology to manipulate a person's image or voice as part of psychological violence against women.

Projeto de Lei Do Senado No. 4/2025, Art. 2.027-AN (proposed amendment to Lei No. 10.406/2002)

• This measure is in committee and binds nobody yet; what follows is what it would require if it is enacted in this form.
• Obtain informed consent from the depicted person, or their estate, before creating or using their image with artificial intelligence.
• Respect the personality rights of the depicted person.
• Label AI-generated or AI-manipulated synthetic content.

Projeto de Lei nº 2.338/2023 (aprovado pelo Senado Federal em 10 de dezembro de 2024) · Read the law's page

• As approved by the Federal Senate in substitute form, the bill establishes a general, risk-tiered legal framework for the development and use of artificial intelligence in Brazil.