Duty LXD-0822
Deploys a chatbot, in Maine
Maine Chatbot Disclosure Actsince 2 lines
10 M.R.S. § 1500-DD · Read the law's page
- Clearly and conspicuously notify a consumer that they are not engaging with a human being if you use an AI chatbot, or any other technology simulating human conversation, to engage with them in trade or commerce in a way that could mislead a reasonable consumer into believing otherwise.
- A violation is enforced as an unfair trade practice under Maine's Unfair Trade Practices Act.
Use of artificial intelligence in therapy or psychotherapy servicessince 4 lines
10 M.R.S. § 1500-EE · Read the law's page
- Do not provide, advertise, or otherwise offer therapy or psychotherapy services to the public, including through Internet-based artificial intelligence, unless the services are provided by a professional licensed in Maine to practice psychotherapy or behavioral health therapy.
- If you are a Maine-licensed therapy professional using AI for supplementary support such as session notes, give the client written disclosure and get consent first, and never let AI make an independent therapeutic decision, interact directly with the client in therapeutic communication, or generate a treatment recommendation without your review and approval.
- AI use limited to administrative tasks such as scheduling or billing needs no client consent.
- An exception applies only to an AI-based intervention used solely within an institutional-review-board-approved research project.