Law / United States / 
Michigan
SB 757 (2026), Stop Addictive Feeds Exploitation for Kids Act
Senate Bill 757, 2025-2026 Regular Session
Before the second chamber, dated , as of .
A social media and minors rule binding private bodies.
- Audit expectation
- none
Where it has got to
The text described here is Senate Bill 757 as passed by the Senate, substitute S-2. That print is SB 757 (S-2), published .
Locally, this stage is House Committee on Communications and Technology.
The stage above is recorded at www.legislature.mi.gov.
Passed the Senate 20 to 17 on (roll call 63) and referred to the House Committee on Communications and Technology the same day, with no House action recorded since.
What it requires
- Applies to operators of addictive internet-based services or applications that provide an addictive feed (a feed that recommends or prioritizes user-generated media based on the user or the user's device), other than a service that operates a feed solely for cloud storage or for commercial transactions and consumer reviews.
- Do not provide an addictive feed to a minor unless you have determined the user is not a minor or have obtained verifiable parental consent.
- Do not send addictive feed notifications to a minor overnight or during school hours.
These lines are LexLint's reading of the law's text.
If you get it wrong
Private right of actionNo
Penalty structure
Sought only by the Michigan Attorney General; the Act preserves a separate claim a parent or minor might otherwise have against the operator for harm to mental health or wellbeing, but creates no private right of action of its own.
- Rule
- Per violation only
- As of
- Currency
- USD
- Per violation unit
- Violation
- Per violation amount
- 5,000
Who enforces it
Enforcement body
Michigan Attorney General
Settledness
Section 15 of the bill directs the attorney general to promulgate rules on commercially reasonable and technically feasible methods to determine whether a user is a minor and on methods of obtaining verifiable parental consent.
- As of
- Open questions
- Does the term "covered user" in Section 7(2)(a), which the bill does not define, mean a user the operator knows to be a minor, a user of any age, or a "covered minor" as Section 3(c) defines that term?
- Must a covered operator that has neither determined that a user is not a minor under Section 7(2)(a) nor obtained verifiable parental consent under Section 7(2)(b) withhold an addictive feed from every user, given that Section 7(1) bars providing one to "a user"?
What it reaches
Age threshold
18
Covered services
Addictive internet-based services or applications that provide an addictive feed, excluding a service that operates a feed solely for cloud storage or for commercial transactions and consumer reviews.
How the hook was established
express
What makes it apply
Data subject residence
Verification methods
Parental consent
What it makes you log
Log retention
Section 11(1) and (2): deletion is required immediately after an attempt to determine age or to obtain verifiable parental consent.
- As of
- Basis
- Purpose bound
- Prohibits retaining
- Information collected to determine a user's age, or to obtain verifiable parental consent, after the attempt, except if necessary to comply with applicable laws
Logging duty
Section 11 of the Senate-passed substitute bars using age-determination information, or parental-consent information, for any other purpose and requires it to be deleted immediately after the attempt, except if necessary to comply with applicable laws. Section 7(2) allows the operator to rely on commercially reasonable methods or verifiable parental consent and requires no record that either was done.
- Kind
- None
- As of
What this law does
Would bar a covered operator of an addictive internet-based service or application from providing an addictive feed, a feed that recommends or prioritizes user-generated media based on the user or the user's device, to a minor unless the operator has determined the user is not a minor or has obtained verifiable parental consent, and bars sending addictive feed notifications to a minor overnight or during school hours.
Passed the Senate 20 to 17 on in its second substitute; pending in the House Committee on Communications and Technology.
When LexLint raises it
When your app profile says your app operates a social platform.
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