Law / United States / New York

S7695B, New York Child Data Protection Act

N.Y. Gen. Bus. Law art. 39-FF, sections 899-EE to 899-MM (2024 N.Y. Laws ch. 121)

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In force since 20 June 2025.

An age-appropriate design code rule binding private bodies.

As of 15 July 2026.

What this law does

Drafted with AI from the cited sources under the direction of UnGovr staff. UnGovr holds editorial responsibility for this page.

Operators of websites, online services, apps, and connected products may not process, sell, or share the personal data of a user under 18 for targeted advertising, profiling, or other non-essential purposes without informed consent, and must honor browser or device signals indicating a user is a minor. The Attorney General has said it will exercise enforcement discretion for good-faith compliance efforts while final implementing rules remain pending.

If you get it wrong

Private right of actionNo

Penalties

Up to $5,000 per violation, plus injunctive relief, restitution, and disgorgement.

Who enforces it

Enforcement body

New York Attorney General

What it reaches

Age threshold

18

Covered services

Websites, online services, apps, and connected devices directed to or reasonably likely to be used by minors

Verification methods

Device signal

When LexLint raises it

  • serves_minors

Read the law

official Senate bill text and session law

Every line above is drawn from the primary source linked here, read on the date shown. This is a research summary, not legal advice.

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