Law / United States / 
Michigan
AI-Generated Political Advertisement and Robocall Disclosure (Public Act 263 of 2023)
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What follows is LexLint's own research summary of this law, not legal advice.
In force since 13 February 2024.
An AI transparency rule binding public and private bodies.
As of 7 September 2026.
What it requires
- If a qualified political advertisement you create, originally publish, or originally distribute is generated in whole or substantially by artificial intelligence, include a clear and conspicuous disclosure that says so, sized and timed to the medium under MCL 169.259(1).
- If a prerecorded campaign telephone message you send is generated in whole or substantially by artificial intelligence, include the disclaimer required by MCL 169.247.
- You do not need the disclosure for a bona fide news broadcast that itself discloses the manipulation, for a paid broadcaster merely airing the ad, for a distribution platform that maintains and provides a stated compliance policy, for satire or parody, or for a business regulated by the Michigan Public Service Commission or the FCC.
If you get it wrong
Criminal exposureNo
Penalty structure
A first violation is a state civil infraction punishable by a fine of not more than $250; a second or subsequent violation is a state civil infraction punishable by a fine of not more than $1,000 for each violation, and each qualified political advertisement distributed or aired in violation is a separate violation.
- Rule
- Per violation only
- As of
- 7 September 2026
- Currency
- USD
- Per violation unit
- Violation
- Per violation amount
- 1,000
What it reaches
How the hook was established
express
What makes it apply
Place of effect
Obligation class
Content labelling, Disclosure
What it makes you log
Logging duty
MCL 169.259 states the disclosure duty and its exceptions. Subsection (5) shields a distribution platform from liability for a missing disclosure if the platform can show that it provided notice of its own prohibition on undisclosed artificial-intelligence content. Proving that notice was given cannot be done without keeping some record of it, which is the implicit case, even though the subsection never uses the words log, record, or audit trail. MCL 169.247 states the parallel disclosure duty for a prerecorded telephone message with no comparable platform defense.
- Kind
- Implicit
- As of
- 21 September 2026
- Provision
- MCL 169.259(5)
- Trigger
- content_generation
Who checks it
Audit expectation
none
What this law does
Drafted with AI from the cited sources under the direction of UnGovr staff. UnGovr holds editorial responsibility for this page.
MCL 169.259, added to the Michigan Campaign Finance Act by Public Act 263 of 2023, requires a person, committee, or entity that creates, originally publishes, or originally distributes a qualified political advertisement generated in whole or substantially by artificial intelligence to include a clear and conspicuous disclosure, with format and duration requirements that vary by medium.
A companion amendment to MCL 169.247 requires the same disclosure on a prerecorded campaign telephone message generated in whole or substantially by artificial intelligence. The disclosure duty does not apply to a bona fide news broadcast that discloses the manipulation, a paid broadcaster, a distribution platform with a stated compliance policy, satire or parody, or a business regulated by the Michigan Public Service Commission or the Federal Communications Commission.
A first violation is a state civil infraction with a fine of up to $250; a second or subsequent violation carries a fine of up to $1,000 per violation, with each distributed or aired advertisement a separate violation.
When LexLint raises it
generates_contentautomated_outreach
Read the law
official Michigan Compiled Laws text, Michigan Campaign Finance Act, Michigan Legislature
Every line above is drawn from the primary source linked here, read on the date shown. This is a research summary, not legal advice.